IMPROVE PROSPECT FOLLOW-UP
With 75% of new home buyers using the internet as an initial search tool, your ability to find and track on-line propsects is crucial. MARK SYSTEMS IHMS Home Builder Software lets you integrate prospect information directly into your follow up data base as soon as the prospect shows interest. The IHMS InternetToolKit Prospect Registration page captures not just name and contact information, but any demographic information you've selected.

LIMITLESS POSSIBILITIES
Using the Traffic Question feature of MARK SYSTEMS IHMS Home Builder Software, you can create a detailed demographic picture of every buyer. While common traffic questions can be set up for all communities, you can refine your demographics within each community to pin-point potential buyers.

IMPROVE PROSPECT FOLLOW-UP
Since prospect registration feeds directly into MARK SYSTEMS' common sales data base, you know that every prospect automatically receives the follow up activities you've defined. Set up unlimited marketing campaigns, each with unlimited activites for phone calls, emails, letters, postcards - virtually every type of communication.

USE DATE AND ACTIVITY TRIGGERS
Gear your follow up marketing campaigns off any of the dates tracked in MARK SYSTEM Home Builder Software Sales Office and Design Center module, including first and most recent visit dates, contract dates, appointment dates, closing, financing or selection dates and more. Of course, you can also link activities together, IHMS InternetToolKit Prospect Registration page helps your sales people establish relationships that close more sales.